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What TA Leaders Need to Communicate to Get ATS Approval

Al Sabah |MyNextHire | December 11, 2024

In the fast-evolving recruitment landscape, adopting the right Applicant Tracking System (ATS) can revolutionize how companies attract and hire top talent. Yet, securing ATS approval from leadership often presents a challenge for Talent Acquisition (TA) leaders. While the benefits may seem obvious to those in the trenches of hiring, decision-makers require a compelling, data-driven case to greenlight the investment.

This blog explores what TA leaders need to communicate to gain approval for an ATS, how to align the message with strategic goals, and how the best talent acquisition software can transform talent management.

Understanding Leadership Priorities

To effectively make the case for an ATS, TA leaders must first understand the priorities of decision-makers. Leadership is often focused on:

  1. Cost-effectiveness: How will an ATS impact the bottom line?
  2. Alignment with strategic goals: Will it support broader talent acquisition strategy and business objectives?
  3. Measurable outcomes: What quantifiable results can be expected, such as reduced time-to-hire or increased candidate quality?

Framing your argument around these priorities will make your case more persuasive.

What to Communicate: The Key Points for ATS Approval

1. Highlight the Pain Points in Current Processes

Start by clearly outlining the challenges your talent acquisition team is currently facing. Use specific examples and data to demonstrate inefficiencies or missed opportunities.

Common Pain Points to Address:
  • Lengthy time-to-hire causing delays in productivity
  • High recruitment costs due to manual processes.
  • Poor candidate experience leading to talent drop-offs.
  • Lack of data insights to improve hiring strategies.
Example:

“Our time-to-hire currently averages 45 days, which is significantly higher than the industry benchmark of 30 days. This not only impacts team productivity but also causes us to lose top talent to faster competitors.”

2. Demonstrate the Benefits of an ATS

Once you’ve outlined the problems, connect them to the benefits of an applicant tracking system. Focus on how the best talent acquisition software can address inefficiencies, enhance decision-making, and deliver measurable ROI.

Key Benefits to Communicate:
  • Automation: Speeds up repetitive tasks like resume screening and interview scheduling, reducing time-to-hire.
  • Improved Candidate Quality: AI-powered matching ensures hires that align with both job requirements and company culture.
  • Data Insights: Real-time reporting allows HR to track metrics like cost-per-hire and diversity, leading to informed decisions.
  • Enhanced Candidate Experience: Automated communication keeps candidates engaged, improving your employer brand.
Example:

“Implementing an ATS could reduce our time-to-hire by 30%, saving approximately $100,000 annually in lost productivity and recruitment costs.”

3. Align the ATS with Strategic Goals

Leadership is more likely to approve an ATS if it directly supports broader business objectives. Demonstrate how the investment aligns with:

  • Talent Acquisition Strategy: Highlight how the ATS supports scalable and efficient hiring.
  • Talent Management: Show how improved hiring practices lead to better employee retention and workforce planning
  • Diversity and Inclusion Goals: Explain how features like blind screening can help the company meet DEI initiatives.
Example:

“Our diversity hiring goals aim for a 25% increase in underrepresented candidates this year. An ATS with blind screening and bias-reduction features can help us achieve this target more effectively.”

4. Address Common Leadership Concerns

Leaders may have reservations about cost, disruption, or adoption challenges. Anticipate these concerns and provide solutions:

  • Cost Concerns: Present a cost-benefit analysis showing how savings from automation and reduced turnover outweigh the initial investment.
  • Disruption: Emphasize how an ATS integrates seamlessly with existing tools and requires minimal disruption.
  • Adoption Challenges: Highlight training programs and the user-friendly interface to ensure a smooth transition for your team.
Example:

“With a user-friendly design and dedicated training sessions, our team can fully adopt the ATS within two weeks, ensuring a seamless transition without significant workflow disruptions.”

5. Provide Real-World Examples and Data

Strengthen your case with success stories from similar companies. Use recent case studies or industry reports to show how an ATS has driven success for other organizations.

Case Study Example:

A mid-sized tech company implemented an AI-driven ATS to address time-to-hire issues. Within six months, they reduced time-to-hire by 35%, increased candidate satisfaction scores by 40%, and saved $75,000 in annual recruitment costs.

Data Point:

According to LinkedIn, companies using ATS platforms see a 20% improvement in recruiter efficiency and a 30% increase in candidate quality (LinkedIn Global Talent Trends, 2023).

How to Present the Business Case

When presenting your case for ATS approval, structure it for maximum impact:

  1. Start with the Problem: Use metrics and examples to explain why the current system isn’t meeting recruitment goals.
  2. Introduce the Solution: Explain how the ATS addresses specific challenges.
  3. Share Quantifiable Benefits: Provide data and projections to demonstrate ROI.
  4. Address Concerns: Acknowledge potential barriers and provide solutions.
  5. Connect to Strategy: Tie the ATS to broader goals, such as scalability or diversity hiring.

Becoming the Champion for Change

As a TA leader, your role goes beyond managing the hiring process—it’s about driving transformation. By effectively communicating the costs vs. benefits of an ATS, aligning it with strategic goals, and addressing leadership concerns, you can make a compelling case for ATS approval.

Investing in an ATS isn’t just about solving immediate recruitment challenges—it’s about building a future-ready talent acquisition strategy that supports your organization’s growth and goals.

Ready to elevate your hiring process? Explore how MyNextHire’s ATS can align with your strategic goals and transform your recruitment journey. Book a demo today!

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